Webcast: 

Creating Compelling Job Postings (Write Better, Right Now!)

Mark Your Calendar For Any Of The Dates Below:

Thursday, July 17, 2008 - 10:30 AM - 12:00 Noon (EST)

Tuesday, August 26, 2008 - 1:30 PM - 3 PM (EST)
(Live/Instructor Led)

Job Postings have long been an obvious means of broadly disseminating information about a particular opportunity.  But increasingly recruiters are reporting that applicant response to Job Postings is far less than optimal.  Many ads either receive no response, or elicit responses from individuals who simply aren't qualified for the role at hand. Here's a number that you may find to be of interest:

3,765,000 

This is the number of online job postings for May 2008, as determined by The Conference Board's "Help Wanted Index," which translates to 2.65 postings for every 100 individuals in the workforce.  Needless to say, there is an abundance of advertising stimuli placed in front of prospective candidates who may be contemplating making a job change.

Not all Job Postings are created equally.  In fact, many are woefully lacking and do little to capture the attention of qualified jobseekers, let alone project anything particularly interesting about an opportunity or an organization. 

Web postings and print-based want ads have always struggled to compete for the attention of job seekers, but in a tight employment marketplace, a well-written and engaging job posting will absolutely engender a greater degree of qualified applicant response.

In this presentation, Advanced Recruiting Trends CEO, Paul Siker, will address the composition and construction of engaging job postings that can yield a heightened level of response from both active and passive job seekers.

Specifically, you will learn:

• Five negative attributes typically associated with ineffective Job Postings

• Eight positive attributes that are inherent to effective Job Postings

• How to implement key position description elements that will resonate with prospects

• How to embed an organization’s “compelling story” within Descriptions & Postings

• How to incorporate candidate-centric “selling messages” into Descriptions & Postings

• How to utilize a template approach to composing effective Descriptions & Postings

If you are looking to better distinguish your positions, if you are looking to produce Descriptions & Job Postings that incorporate “sizzle,” if you are looking for an approach to writing Descriptions & Ads that will engender a greater rate of prospective candidate response, you will absolutely want to register for this highly engaging Webinar.

To participate in this program, click the Order button below.  You will be redirected to a secure server to complete the registration process.   After registering for the program, we will transmit program access and viewing instructions, as well as a detailed program workbook (the workbook is transmitted electronically as a PDF).  When asked for shipping instructions, select the N/A (not applicable option).